Beastie Boys

Paul's Boutique

Year: 1989
Label: Capitol Records
Location: Ludlow Street, Lower East Side, Manhattan | 
 | USA | NY

The Lower East Side intersection of Ludlow and Rivington streets be renamed “Beastie Boys Square. The store on the album cover was a clothing store called “Lee’s Sportswear”. The Paul’s boutique sign was put up there just for the album photography.. ”The album cover photo was taken at Rivington and Ludlow on the Lower East Side of Manhattan, but the advertisement says that the store is in Brooklyn. It also gives a 718 phone number, which is the Brooklyn area code.

The real Paul’s Boutique was somewhere in Brooklyn. It closed down sometime shortly after the album release. The radio ad featured on the album is real, and was just captured on a mixtape of other random sounds, songs and ideas that the boys recorded from the radio. When the store closed, Yauch took ownership of the phone number and hooked it up to an answer machine in his parents house. One of the messages left on that machine appears on the Check Your Head album.

Album info

Paul's Boutique is the second studio album by American hip hop group Beastie Boys, released on July 25, 1989 by Capitol Records. Produced by the Dust Brothers, the album is composed almost entirely from samples, and was recorded over two years at Matt Dike's apartment and the Record Plant in Los Angeles.

Paul's Boutique did not match the sales of group's 1986 debut Licensed to Ill, and was promoted minimally by Capitol. However, it became recognized as the group's breakthrough achievement, with its innovative lyrical and sonic style earning them a position as critical favorites within the hip-hop community. Sometimes described as the "Sgt. Pepper of hip-hop",[3] Paul's Boutique has placed on several lists of the greatest albums of all time, and is viewed by many critics as a landmark album in hip hop.

Beastie Boys


Beastie Boys were an American hip hop group from New York City, formed in 1981. The group was composed of Michael "Mike D" Diamond (vocals, drums), Adam "MCA" Yauch (vocals, bass), and Adam "Ad-Rock" Horovitz (vocals, guitar, programming).
Beastie Boys were formed out of members of experimental hardcore punk band The Young Aborigines in 1978, with Diamond as vocalist, Jeremy Shatan on bass guitar, John Berry on guitar, and Kate Schellenbach on drums. When Shatan left in 1981, Yauch replaced him on bass and the band changed their name to Beastie Boys. Berry left shortly thereafter and was replaced by Horovitz.

After achieving local success with the 1983 comedy hip hop single "Cooky Puss," Beastie Boys made a full transition to hip hop, and Schellenbach left. They toured with Madonna in 1985 and a year later released their debut album, Licensed to Ill (1986), the first rap record to top the Billboard 200 chart. Their second album, Paul's Boutique (1989), composed almost entirely of samples, was a commercial failure, but later received critical acclaim. Check Your Head (1992) and Ill Communication (1994) found mainstream success, followed by Hello Nasty (1998), To the 5 Boroughs (2004), The Mix-Up (2007), and Hot Sauce Committee Part Two (2011).
Beastie Boys have sold 20 million records in the United States and had seven platinum-selling albums from 1986 to 2004. They are the biggest-selling rap group since Billboard began recording sales in 1991. In 2012, they became the third rap group to be inducted into the Rock and Roll Hall of Fame. In the same year, Yauch died of cancer and Beastie Boys disbanded. Since then, the remaining two members have released several retrospective works, including a book and documentary film detailing the history of the group as well as a career-spanning compilation album. Diamond has produced acts including Portugal. The Man, while Horovitz has taken small acting roles and continues to play music.

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Beastie Boys - Paul’s Boutique
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